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1950s Fonts

Swiss typography — often referred to as the Swiss Style or the International Typographic Style — originated from design schools in Basel and Zurich in the 1950s and quickly became a dominant global force in graphic design, leaving a lasting influence that continues to shape modern design and branding today. Clean sans serif typefaces like Helvetica and Univers were born in the 1950s, and the Neo-grotesque style continues to be incredibly popular into the present.